Figuring Out Your Go To Market Strategy
A Go-To-Market (GTM) strategy is an essential process for a startup business to generate traction fast. This workshop covers the essential components of a GTM strategy i.e. branding, value proposition, segmentation and beachhead strategy, customer insights, personas, customer journeys, content creation, growth hacking tips and customer experience and delight. We will adopt a structured approach to creating a step-by-step GTM plan through proven concepts and fact finding processes.
This workshop is designed for startups and entrepreneurs with insights and concepts that can be easily learnt and effectively applied.